It's not only the environment that will benefit when you have an eco-friendly strategic plan. Your private club will have more satisfied members, which can boost business overall. The eco-friendly ideals of environmentalists have been internalized by the population at large, and many citizens have become used to having recycling facilities available to lower their personal impact on the environment. Catering to these members will make them happier, help the environment, and even improve your public image. Since "green living" is such a trend in America nowadays, businesses that make earth-friendly arrangements are seen as cutting edge and up-to-date, which is an image that can only help your business in the future. Here are three ways to include eco-friendly considerations in your strategic planning.
1. Reduce waste
You don't need to go extreme and require members to live the "zero-waste" lifestyle. That would require the messy job of finding a new use for every unmarked bit of plastic that comes through the doors. But members do appreciate having options; for example, recycling bins alongside the trash cans are becoming standard. You can go a step further by providing a bin for compostable items, including the "compostable plastic" (marked #7) that's recently been invented.
2. Lower energy use
Members will feel proud of their club if you let them know you're reducing the amount of energy you use. Simple ways to do this include the following:
- Having a white roof with a "cool roof" coating, which can reduce air conditioning bills considerably
- Using high-efficiency lighting, such as LED lighting
- Installing timers and motion sensors or asking members to switch off lights when leaving a room empty
- Using only well-insulated windows to reduce heating and cooling bills
- Using moderate air conditioning (rather than super-cooling the building, as some businesses do, so everyone has to wear sweaters in summer)
These checks on energy consumption are easy to instigate and can save both time and money in the long run, as well as upping your club's prestige.
3. Use natural products
Using natural cleaning products is another way you can show your commitment to the environment. It's also a point in your favor if any of your members have respiratory conditions, such as asthma, that may be irritated by conventional cleaners. Let your members know (whether in newsletters or bulletins) if you make the decision to use natural cleaners, and they'll feel better about the environmental impact of their club.
Using these three tips, you can go a long way toward "greening" your strategic plan. Members will appreciate your forward-thinking plans and will respect your commitment to environmentally friendly practices. For other ideas to make your club the best it can be, find a service that offers private club consulting and speak with a representative.